We are looking for an experienced Trade Marketing Executive to play a key role in achieving company sales target & category growth. You'll be responsible for supporting and leading the Sales team in the areas of category management, channel visibility materials and trade presentations.
Generate compelling shopper stories to develop winning strategies for category vs. competition.
Implement activities that deliver Channel/Subchannel growth based on consumer, shopper and customer requirements as identified in commercial plans.
Recommend actionable instore solutions based on a clear understanding on shopper behavior within the Channel/Subchannel.
Drive implementation of instore solutions and continuously review the effectiveness of our instore actions.
Develop briefs and work with Shopper Activation and Space Planning team to ensure delivery of instore solutions.
Review and track performance of main base products by channel and highlight potential opportunities for growth.
Conduct all Monthly Planning Processes, carry out the needed analysis and send the relevant reports.
Education: - Bachelor's degree in Business or Economics, Major in Marketing or Finance.
Experience: - 1 to 2 years of experience in Trade Marketing within FMCG industry.
Skills: - Excellent communication skills - Strong analytical skills - Proactive and entrepreneurial mindset - Ability to work with multiple stakeholders